VGH & UBC Hospital Foundation – De Beers Time to Shine Gala

Project Description

More than $1.3 million was raised during the inaugural De Beers Time to Shine Gala, benefitting VGH & UBC Hospital Foundation.

The money helps fund a state-of-the-art computerized tomography (CT) scanner for the Emergency Department at Vancouver General Hospital. This vital equipment is one of the most important non-invasive diagnostic tools to help physicians isolate the problem area and make quick decisions on how best to treat a patient.

The Gala represents the Foundation’s first Asia Pacific event, and drew together nearly 400 community leaders at the Fairmont Pacific Rim Hotel in Vancouver.

Choice Communication was part of the 4-person organizing committee that steered the direction for this inaugural event, as well as provide media relations.

Project Details

Client VGH & UBC Hospital Foundation
Date February 21, 2015
Services Marketing Communications, Event Management, Sponsorship Management
Location Vancouver, B.C.

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