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Why do we celebrate B.C Day and why B.C Day is statutory holiday? British Columbia emerged as a significant region in the early years of colonial Canada, with the colony's declaration on August 2, 1858. This event was not merely symbolic but a response to the excitement and upheaval caused by the prospectors drawn to the promise of gold along the Fraser River. James Douglas, the governor of the colony of Vancouver Island at the time, found himself at the forefront of this transformation. His leadership was vital in managing the gold rush disorder and maintaining peace with the Indigenous communities, laying the foundation for stability and growth.
 Photo credit: Freepik In the diverse cities of Canada, especially Vancouver and Toronto, connecting with various audiences can be a challenge for businesses and organizations. If you aim to engage with the Chinese community, you might need Weibo and WeChat as your strong tools to reach the right audiences. Weibo: Referred to as the "Chinese X” (formerly Twitter) Weibo has nearly 800,000 users residing in Canada, with a global monthly user base of 600 million people across 190 countries. Users can share short content posts, images, videos and links, making it a dynamic and diverse platform. As one of the most popular topics on Weibo, influence of Key Opinion Leaders (KOLs) reaches 53.3% of Sina Weibo users. According to online statistics, Weibo is also extremely popular in North America with 2 million posts each day! Weibo is not only there for personal expression but also functions as a space for celebrities, brands, and influencers to interact with their followers. |
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