CHOICE COMMUNICATION - ENGLISH & CHINESE PUBLIC RELATIONS & EVENTS
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  • 中文
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  • Work
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    • In the Media
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    • Contact
    • Join Us
  • 中文

OUR SPECIALTY

We specialize in niche marketing to the Chinese-speaking audience through effective communications and cultural advice.

  • Corporate Communications

  • Marketing Communications

  • Public & Media Relations

  • Event Management

  • Virtual Event Planning

  • Social Media

  • Others Services

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  • From building a new corporate identity to developing internal and external communications ​initiatives to providing media training for executives, we can design a program that’s specific to your company’s requirements.
    • Develop and implement corporate identity building programs and employee communication programs
    • Establish and develop media contacts and organize media coverage
    • Implement executive speech programs
    • Provide media training for company executives for broadcast appearances and public forums
    • Develop and distribute corporate literature
    • Develop and maintain corporate website and social networking
  • Unique products and services require unique promotions.
    ​Using a range of marketing tools, we develop plans that are designed in the best interests of ​the product and the client.
    • Coordinate all aspects of major marketing events, such as fun fairs, festivals, parties, sponsorship programs and charity drives​
    • Plan and organize product launches and promotion campaigns​
    • Sponsorship recruiting, planning and liaising
    • Prepare marketing literature, such as brochures, product leaflets and catalogues
    • Plan and organize trade and consumer communication programs
    • Mount road shows and exhibitions – from developing concepts, to designing of booths to maximizing media exposure
  • Your message is important. So is building your brand.
    ​That’s why we will tailor a communications strategy or PR campaign to your needs in order to ​share your story and information in the most impactful of ways.
    • Reach out to and liaise with media for story pitches and events
    • Handle projects from early concept design
      ​stage to copy writing, editing, proofreading and final production

    • Plan and organize media publicity for client products and services
    • Write and edit marketing literature
    • Produce corporate brochures, videos, magazines and employee newsletters
    • Create PowerPoint presentations and multimedia presentations and programs
    • ​Organize exhibitions and road shows
  • From staging a media round-table discussion to developing a large-scale cultural festival that welcomes more than 100,000 visitors over three days, we have the experience to design and customize effective and memorable events.
    • Organizing press conferences, product launches and VIP events
    • Work within the budget to develop all aspects of event, from start to finish
    • Coordinate with partners, media, clients and guests
    • Facilitate on-site during the event
    • Follow-up and debrief post-event
    • ​Media monitoring
  • Under the new normal, we provide innovative ways to conduct media conferences, workshops, webinars virtually. We combine live, pre-recorded, and interactive components to make it a truly exciting experience.
    We specialize in turn-key events which mean: 
    • We will do all the heavy-lifting; all you need to do as clients is to enjoy the moment.
    • We have vetted the best suppliers (catering, restaurants, gifts, video recording) so you don't have to.
    • We provide solutions for every budget.
    • We deliver on time and on budget.
    • We provide and assist clients on multiple communication platforms which can sometimes be intimidating.
    Please also visit https://www.everythinggoesvirtual.com/.
  • Using social networks, such as Facebook, Twitter, LinkedIn, YouTube and Instagram, among others, to reach a wider audience and promote your brand is important for many businesses.

    ​While we help in managing these platforms to effectively reach the English-speaking market, we also provide management services in WeChat and Weibo — two of the largest social media networks in the world and also targeted to the Chinese market.
    • Develop an effective social media strategy
    • Connect with online influencers and your community
      Translation from English to Chinese, and vice versa
    • Register, set-up and manage accounts
      Curate relevant content to your brand
    • Design and promote contests and events
    • Enforce brand consistency (keeping the same voice across multiple channels)
  • No project is too big or too small.
    ​At Choice, we provide a wide variety and diversity of services that will thoroughly meet your communications needs.

    Copywriting
    Provide professional editing and writing for speeches, marketing materials, website and blog content, brochures, and editorials.

    Translation
    Translate printed materials to target the Cantonese or Mandarin speaking communities with a focus on the delicate distinction on the two languages.

    Media Monitoring
    Coordinate and implement multimedia ​monitoring for client’s corporate exposure or competitors’ activities.

    Advertising and Advertorials
    • Design and place advertisements and advertorials
    • Prepare advertising copy and write-ups
    • Select the best medium for placement

    Chinese Media & Community Relations
    Pitch stories about products and services to the Chinese, mainstream and ethnic media to ensure news coverage.

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    Exhibitions
    • Organize seminars and exhibitions
    • Design and construct display booths
      ​and panels
    • Handle publicity and media relations for seminars and exhibitions

    Media Training
    Design and organize multi-language training sessions for company executives on techniques to work with the media.  The training also focuses on the expectations of the different media.

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    Sponsorship Programs
    • Plan and implement corporate contributions programs
    • Identify suitable sponsorship opportunities for clients

We would love to hear from you.


Choice offers personal attention to every client. By developing a relationship, we meet our clients’ needs thoughtfully.


    CONTACT US

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